Music Business: The Key Concepts, 2nd Edition

English | 2024 | ISBN: 1032584475 | 215 pages | True PDF | 2 MB
Music Business: The Key Concepts, second edition, is a comprehensive guide to the terminology commonly used in the music business today.

This updated second edition responds to the music industry's increasingly digital and ever-evolving environment, with definitions from a number of relevant fields, including:

•general business
•marketing
•e-commerce
•intellectual property law
•economics
•entrepreneurship

In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.